Tip #91: Living with the story

story ideas... lose their punch over time in your own mind. It’s not until you get them in front of fresh eyes, or pitch them to new ears, that you realize, remember, or understand for the first time in a lightning-strike epiphany that, yes, you’ve really got something.

http://davidanaxagoras.com/2011/03/14/the-joke-is-still-funny/