How To Move From IDEA to CONCEPT to PREMISE
1. IDEA asks no questions and presents no action or character
2. CONCEPT asks a question (‘what if’) and the answer to that question is your story *
3. PREMISE is a concept that brings character into the mix; it defines hero’s quest.
* Use as many ‘what if’ sequences as necessary to reach your concept
http://www.bullishink.com/2012/10/19/how-to-find-your-storys-premise/
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