All you do is list up all the things you normally associate with {your starting ideas/genre, etc}... and then you start saying "Well, how could I twist it?... What could be different? What could be something that's not there?... Something that's {the} opposite or just doesn't fit.http://johndbrown.com/2011/02/how-to-get-and-develop-killer-story-ideas-recording/
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